This masterclass is designed for the novice.You will learn about best practices in a highly interactive session, understand key concepts, establish growth mindset, and gain basic UI/UX design skills.

UI/UX design is today’s essential strategy to scale user growth and sustain user engagement. It defines the overall interactions between users and product - functionally and emotionally.

The masterclass introduces the novice to the principles of UI/UX design process. Along the way learners are exposed to key design thinking models and a set of systematic techniques to gather information about user’s needs. The models and techniques are the cornerstones for the learners to prototype and iterate towards a product with a great user experience.

The masterclass will help participants to build a foundation of technical skill and base level of exposure in the User Experience practice. Lessons include design thinking for UX solutioning, interaction design and lean UX, perception and design, and so on.
Date : 27 - 28 July 2022 (Wed & Thu)
Time : 9 AM - 5 PM
Mode : Physical Class
Venue : Level 6, Menara HLX, No. 3, Jalan Kia Peng, 50450 Kuala Lumpur.
Program Fees : RM2500 Per Pax
This is a beginner-friendly programme with no prerequisites.
User Experience, Design Thinking, Card Sorting, User Interview, Figma, Prototyping
Upon completion of the program, you will be able to:
  • Understand UX design evolves over time
  • Understand how user-centered design process can enhance user experience
  • Develop digital product according to the user-centered design process: empathize with users, define pain points, ideate solutions, create wireframes and prototypes, test and iterate on design.  
  • Organize user research to gather information for UX design
  • Conduct user interview effectively.
  • Use UI/UX design tools to implement your product development project.  
  • Use prototype to visualise solutions
  • Product Manager
  • Project Manager
  • Software Engineers
  • Entrepreneurs
  • Newcomers to design
MODULE 1 : User Experience: An Overview
MODULE 2 : User-centered Design Process
MODULE 3 : Design Research
MODULE 4 : Interface Design
MODULE 5 : Empathy and Discovery Research
MODULE 6 : Friction Identification
MODULE 7 : Ideation
MODULE 8 : Prototyping
MODULE 9 : Testing
Trainer : Jamie Thoo
Director of Super D&J Sdn Bhd
Jamie is a ‘mom-preneur’ who worked in a multinational company for eight years, started her own business using almost her entire savings. After she had gotten married, she took her business online with a capital of RM500 based in a small town, Kuala Krai, Kelantan. She invested six years to build skills and strategies to grow her online business. Jamie learned from scratch about dropshipping, stock tracking, products outsourcing, designing, sales and marketing, customer service, logistics, purchasing and quality control among various other skills in order to achieve her goal.

Being ever determined and hardworking, Jamie has built many successful e-stores in the market and now enjoys a good reputation on the Shopee & Lazada platforms as a seller that ‘walks the walk’. Jamie is proud that her business income exceeded several million ringgit in 2021, which enabled her to support her family comfortably. Jamie unwaveringly faced the challenges and grabbed the opportunities brought on to her when running her business. She has never shied away from people of any position in life. No matter what happens around her, she always keeps a smile on her face.

Today, Jamie is a SHOPEE XPERT, SHOPEE certified trainer and LAZADA certified trainer of Alibaba Business School. Her passion is to guide business owners and help women who want to achieve the same success as hers. With her sales experiences, she has trained over 10,000 salespeople while managing several brand stores. For Jamie, believing in yourself is the key to realizing your greatest potential.
Interested to join this program? Register now!
More questions? Please contact us at or call us at 03-2022 5510.